“Xiaomi managed to ship its highest 9.2 million smartphone units in a quarter ever”
It has finally happened. Xiaomi has climbed to the top smartphone maker spot in India, reports IDC. The research firm suggests that the Xiaomi tied with Samsung as the top smartphone manufacturer in the country in the third quarter of this year. The Chinese brand shipped 9.2 million smartphone units in the Q3 2017 and stood at par with Samsung. Both the brands now hold a market share of 23.5 percent each in the country.
The report suggests that Xiaomi has also become the fastest growing smartphone brand in India with a growth rate of nearly 300 percent year-on-year. Citing the IDC report, Xiaomi says that three out of top five smartphones in Q3 were its devices – the Redmi Note 4, Redmi 4 and Redmi 4A. The company shipped nine million units of the Redmi Note 4 in the quarter, which continues to be the brand’s best selling device even after nine months since its launch in the country.
Happy to share that @XiaomiIndia shipped 9.2 Mn smartphones in Q3 2017.
We started with a humble beginning of selling 100K/quarter in 2014, crossed the 1M mark in Q3 ’15, 3M in Q3 ’16 and now for the 1st time – 9M in Q3 ’17.
This is all because of YOU! #NoMiWithoutYou (1/3) pic.twitter.com/SxdUlFmIja— Manu Kumar Jain (@manukumarjain) November 13, 2017
IDC suggests that Xiaomi almost tripled its smartphone shipments year-on-year (YOY) and doubled quarter-on-quarter (QOQ) in Q3 2017 as the brand increased its focus on the offline market. It appears that Xiaomi might soon replace Samsung as the top smartphone manufacturer in India.
As for Samsung, the report suggests that Samsung registered 39 percent sequential growth QOQ and 23 percent YOY. The Samsung Galaxy J2, Galaxy J7 NXT and Galaxy J7 Max models contributed to almost 60 percent of the brand’s volume.
As far as the other players are concerned, Lenovo (including Motorola) made it back to the third position as its shipments increased 83 percent from the previous quarter. The brand now holds 9 percent of the country’s smartphone market. Vivo slipped to the fourth position with 8.5 percent market share. OPPO held the fifth position with a market share of 7.9 percent.
Furthermore, the report suggests that smartphone shipments in India reached a record high of 39 million units in Q3 2017. The country saw a substantial growth of 40 percent from the previous quarter and a healthy 21 percent growth from the same period last year.