Top 20 mobile phones in India in August 2015: 91mobiles insights

 “Here are the top devices which users searched for in the month of August”

Being the first smartphone in the world with 4 gigs of RAM, the ASUS ZenFone 2 (review | FAQs) enjoyed the top spot as the most popular phone in H1 2015. That’s not really surprising, but what’s interesting is that in the month of August, its popularity plummeted so much so that it didn’t even feature among the top 20 most-searched mobiles by users. This is just one indication of how much consumers’ interests fluctuate in the dynamic Indian market. To keep a track of this, we bring you our list of the top 20 mobile phones every month.

As always, it must be noted that the list is based on user’s searches on and doesn’t necessarily indicate the sales of the mentioned options. Nevertheless, it does reflect which device is ruling consumer minds at any given point of time.

Top 5

While the top spot is held by Lenovo’s K3 Note (review | FAQs) this time as well, the OnePlus 2 (review | FAQs) witnessed an increase in its popularity to land at the second position. Motorola’s budget offering, the third-gen Moto G (review) jumped 13 places to achieve the third seating and is followed by the Samsung Galaxy J5 (first impressions). The last place is taken by Xiaomi’s latest affordable phablet, the Redmi Note 2, which isn’t just new among the top five phones, but in the top 20 list as well.

The complete list

It’s interesting that all the top five smartphones noticed an uptick in their popularity among users, but if we take a look at the entire list, there were many phones that witnessed a drop in user views. Let’s take a look at all these devices along with their change in rankings compared to the month of July.

Top 20 mobile phones in India in August 2015

Hits and misses

As can be seen in the above chart, there are many fresh faces among the top 20 mobiles, so let’s check them out in detail and try to decode the reason for their popularity. With the entry of new devices, many others were shoved off from the list, which we have mentioned afterwards.

New entrants

Xiaomi Redmi Note 2: 5th position

The Redmi Note (review) marked Xiaomi’s foray into the phablet segment, and while the company has introduced other large-screen offerings after that, the recently introduced Note 2 carries forward the legacy of powerful specs on a budget. In fact, with its pricing, it’s the most affordable smartphone powered by MediaTek’s high-end Helio X10 chipset.

Sadly, there’s no word on when the device would be arriving on our shores.


Samsung Galaxy A8: 9th position

While Samsung has quite a few flagships in the form of the Galaxy S6 and Note5 (first impressions), the Galaxy A8 (first impressions) comes across as a mid-range flagship. The device offers a high-end configuration along with the brand’s refreshed design language, which makes the A8 the slimmest Samsung phone ever with a frame measuring 5.9mm.

Micromax Canvas Xpress 2: 10th position

With its recent launches, it seems that the leading Indian brand has started focussing again on the entry-level segment. The Canvas Spark (review) was an excellent offering below Rs 5,000 and now, the Xpress 2 (review) delivers loaded hardware at a mouth-watering price. The phone is built around a 5-inch HD display and comes equipped with an octa-core processor mated to a gigabyte of RAM.

YU Yureka Plus: 17th position

Micromax’s sub-brand YU tasted extreme popularity with its debut device, the Yureka. However, with the increased competition in its segment, the brand was quick to adapt and upgrade its offering to introduce the Yureka Plus. While the phone is available at the same price as its progenitor, it brings forth a full HD display, a better imaging sensor and a robust body.


Xiaomi Redmi 2: 19th position

The Redmi 2 (review | FAQs) seems like a visiting faculty in our top 20 list – it enters and exits it every other month. However, now it’s back on the list, which might be possible due to its powerful variant (the Redmi 2 Prime) being released.

The exits

  • YU Yureka
  • HTC Desire 826
  • ASUS ZenFone 2
  • Lenovo A6000 Plus
  • Samsung Galaxy Core Prime

Trend analysis

Brands consolidating their position

While the smartphone market continues to be dynamic, it’s worth noting that as compared to more than 10 brands present with their offerings in the top 20 list earlier, this time there are only eight brands. What’s even more interesting is that the first slot is shared by three brands with four devices each – Xiaomi, Samsung and Micromax. They’re being followed by Chinese giant Lenovo with three of its smartphones. YU is also in the list with two of its phones, while all the other companies are present with only one mobile from their stable.

No of devices by brands in the top 20 list in August 2015

Consumers are readying themselves for the future

Within a short span of time, 4G has gone on to become a must-have feature on a new smartphone. This fact is reflected from the list of top 20 phones itself, as there are as many as 13 handsets that support the next-gen 4G networks.

It’s not just high-speed connectivity, consumers are also looking for better processing speeds with 64-bit architecture of CPUs. There are 13 phones that boast support for 64-bit processors.

With many new launches this month at IFA, it would be interesting to see if any of them caught the attention of users. We’ll check out all the trends next month, so keep an eye out.

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