Tata Teleservices’ Tata Photon Plus high-speed mobile broadband service has been awarded the ‘Product of the Year 2011’ award for the best innovation under wireless mobile broadband category, post a survey conducted by AC Neilsen. On receiving the award, Shashank Pore, head, brand communications and value-added services, Tata Teleservices , said, “It is indeed an honour to receive this award and be recognised as the best amongst our peers in the industry. This survey which was conducted across 30 cities and 30,000 target audience has further helped us in evaluating how successful we have been in consistently evolving the product parallel to the changing demands of the customers. This award reaffirms Tata Photon’s efforts to set industry benchmarks in innovation and service excellence. I am grateful to the honoured consumers for acknowledging our efforts in this category and providing recognition to our spirit of leading innovation.” Tata Photon Plus mobile broadband service allows customers to be connected through mails, downloads, files uploads, photo sharing, etc. It also allows users to send and receive SMS and is compatible with both laptops and desktop PCs. With Tata Photon Plus, customers can avail of the benefit of multiple services such as access to text and images, web browsing, blogging, social networking and bookings for travel, e-commerce, jobs, entertainment and more. The USB wireless internet device offers speed up to 3.1Mbps.