Sony Ericsson Says No To Symbian, Yes To Android

Sony Ericsson will stop making Symbian based smartphones, according to a report by The Financial Times, and instead focus on Google’s Android operating platform which is gaining popularity by leaps and bounds. Adding more strength to this news, Bert Nordberg, president and chief executive officer of Sony Ericsson, commented, “Our third consecutive quarter of profitable results illustrates that Sony Ericsson’s overall performance is stabilising.” “Our strategy to focus on the smartphone segment is succeeding and smartphones now comprise more than 50% of our total sales. During the quarter, we launched our Android-based Xperia models in new markets, such as China and the US, and it is our ambition to become the global number one handset provider on the Android platform.” sony Moreover, analysts believe that this move by Sony Ericsson and Samsung leaves Nokia as the main driver of the Symbian OS now. Symbian is still the most popular smartphone operating system in the world, but it has been losing market share to rivals such as Google’s Android and Apple’s iOS. But, according to analysts Symbian could remain a popular operating system if Nokia brings some enhancements to this platform. Symbian is an open source platform, which means it is available for free to mobile manufacturers and they don’t have to pay royalties for using the operating system in their smartphones. And the same case applies for Android also. But, the differentiating factor is evolving nature where Symbian lacks in terms of features and competitiveness, unlike Android. Currently, Samsung is focusing more on Android and it’s very own operating system Bada; while Motorola and Sony Ericsson are both trying their luck on using Android.

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